WeCosmoprof: The Digital Event for Beauty is Ready for Takeoff

Posted on 14 September 2020

From October 5-18, WeCosmoprof will offer exclusive digital tools to brands and global buyers to increase business and networking opportunities. International marketplaces Alibaba.com, BORN, and Needl will contribute as partners, creating strategic synergies for the growth of the beauty industry.

Networking and innovation are the key elements of WeCosmoprof, the Cosmoprof digital event for the global beauty community. Thanks to the use of the latest digital technologies and collaboration with international players and experts, WeCosmoprof offers the beauty community an online matching ecosystem to utilize the industry’s full potential.

For the first time in the trade show world, the Cosmoprof platform joins international marketplaces, combining its know-how with the ALIBABA.COM[JG1] , BORN, and Needl platforms’ experience and knowledge.

The digital event will also be enriched with a calendar of free in-depth sessions featuring some of the sharpest minds of the beauty industry. Over 100 speakers and companies will participate in discussions dedicated to industry trends and market evolution through CosmoTalks – The Virtual Series, and in webinars dedicated for the professional channel through Cosmo Virtual Stage.

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“Thanks to the synergy with Alibaba.com, BORN, and Needl, WeCosmoprof will provide companies, buyers, retailers, and distributors with digital spaces to discuss new projects and development strategies for the future,“ says Enrico Zannini, General Manager of BolognaFiere Cosmoprof. “WeCosmoprof is a business accelerator with the aim of meeting the individual needs of the distribution channels and sectors of the cosmetic industry.”

Depending on their reference sector and product categories, during WeCosmoprof, participating exhibitors can choose among four virtual pavilions most suitable for their needs to reach highly specialized international buyers and distributors.

To welcome the entire production chain, from October 5-9, the Cosmoprof My Match virtual pavilion will host all operators interested in digital marketplaces and new business opportunities, made possible by the features of the sophisticated matchmaking software made by Cosmoprof.

From October 5-18, the virtual pavilion WeCosmoprof x Alibaba.com will offer companies in the cosmetics industry an international showcase of over 20 million buyers, active in 190 countries worldwide, for the launch of their products. Exhibitors can take advantage of relations with stakeholders in new markets.

From October 5-9, WeCosmoprof X Needl will host exhibitors, buyers, and distributors specialized in mass market and large-scale distribution and white and private labels. Exhibitors will be able to indicate their export objectives and connect with international retailers, specialty shops, and strategic import managers for their target.

From October 12-16, WeCosmoprof X BORN will allow prestige and masstige exhibitors to present their proposals, create new connections, and develop new business. BORN, www.born.com, has a portfolio of 2,800 buyers specialized in design and lifestyle,  

Among the partners for WeCosmoprof is Beeonboard, a leading international company in positioning companies in virtual markets, for promotion and sale.

Discover more at www.wecosmoprof.com.

Digital Edition Sponsored by Global Tissue Group