Europe - Global Retail Brands

The Impact of 3D Printing on Private Label

Posted on 04 August 2015

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By / Daniel Johansson, Associate Analyst, Planet Retail GmbH Continue Reading

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Cosmopack Solutions For The Beauty Industry

Posted on 03 August 2015

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Unique Conference Sessions and Special Initiatives at Cosmopack International Business Forum & Exhibition
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The Perfect Storm Fuels Retail Brand Growth

Posted on 08 July 2015

front-line-1 Private label is booming, and with the slow pace of economic recovery, we can expect this to continue for some time. Consumer habits – including having ‘downtraded’ to private label during tough financial times – are now ingrained. It’s unlikely that national brands will ever recover that lost ground.

This perfect storm is creating increasing opportunities for private label. This is good news for private label manufacturers and for the retailers because the direction of travel for private label is in trading-up consumers: and in so doing, retaining consumer loyalty while increasing prices to national brand levels.

My expectation is that at PLMA in May, manufacturers will be talking more about premium products, leading in product innovation and delivery of segmented, niche solutions for targeted markets. If not, then they are missing the economic opportunity of the whole generation. Manufacturers, take note: now is the chance to shift your business from being price driven to being value driven. Continue Reading

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